Motorola — Interactive Print

For the launch of the Motorola's flagship phone, the Moto X, we created never-before-seen physical and digital experiences in print and outdoor – from a bus shelter that complimented your style, to a print ad that let you customize your phone.

Recognition:
Motorola – The Interactive Print Ad
+ 2014 Cannes Lions, Shortlist: Innovation
+ 2014 One Show, Bronze Pencil: Innovation in Print
+ 2014 Webby Honoree, National Advertising
+ 2014 New York Design Awards, Best in Category: Advertising – Print

Moto Match
+ 2014 IAB Mixx Awards, Gold: Augmented Reality
+ 2014 New York Design Awards, Best in Category: Advertising - Outdoor, Retail, POS