Target "Build your Batitude"
The path to confidence isn’t always clear. Using the big personality LEGO Batman and taking inspiration from classic LEGO manuals, we created a step-by-step guide to crushing each day with maximum attitude.
We wanted our film to feel authentic and real - as if a kid had created an entire world around Lego Batman - and so we decided to use stop motion as an animation technique to maintain that authenticity.
- Project Roles
- Creative Director
- Art Direction, Creative Direction
- Branded Content
- Project Industries