SF SPCA Pet Condoms
Every year, 4 million unwanted cats and dogs are euthanized. In California alone, that amounts to 2,886 animals per day. And while almost everyone realizes the importance of getting their pet fixed the topic is rarely top-of-mind. We needed to grab peoples' attention and jump-start the conversation - enter Animal Instincts, the first condom designed for dogs and cats.
- Project Roles
- Art Director, Creative Director
- Conceptual, Design, Strategy
- Case Study Videos, Interactive Installations, Logos, Magazines, Social Media Content
- Project Industries
- Advertising, Non-Profit