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Mercedes-Benz Mixed Singles

SWIPE RIGHT ON THE BENZ Mercedes-Benz brings MIXED SINGLES to the 2016 US Open. We challenged the Tinder audience to up their game for a chance to get court-side. For one night only, the Mercedes-Benz luxury suite transformed the best seats in the house into the hottest party in New York. We worked with Tinder to create a custom engagement: Match with Mercedes on Tinder, add #mercedesbenz to your profile and a tennis ball automatically appear next to your name. A sign you're in the game, and a great conversation starter for your next match.

Project Roles
Creative Director
Company
Razorfish
Skills
Conceptual, Content, Social
Media
Social Media Content
Project Industries
Entertainment, Sports
Mercedes-Benz Mixed Singles