We, and our partners, use cookies to deliver our services. By using our website you agree to the use of cookies as described in our Privacy Policy.

Okay
Snapple "Better Stuff"

When "healthier" beverages started pushing Snapple lower on the shelf, Snapple reformulated The Best Stuff on Earth with something, well, better. And a fun new Snapple campaign took off.

Project Roles
Copywriter, Creative Director
Company
Deutsch
Skills
Broadcast, Comedy, Copywriting
Media
Commercials - Broadcast
Project Industries
Packaged Goods
Snapple "Better Stuff"