VISA / NFL E-Z Scoreboard
Tasked with promoting Visa Checkout's sponsorship of the 2015 NFL season,
I went beyond a mere digital play and developed an entirely new advertising
platform — bringing users up-to-the-minute news, scores, and team highlights, in the places you’d least expect it — banner ads.
Available on Mozilla and Google's Chrome store, this downloadable
browser extension would automatically change banner ads on any website
into a customizable, Visa Checkout-branded, sports platform — providing
ongoing utility that extends far beyond mere adblocking.
"The easier way to pay online gives you an easier way to follow
your favorite teams."
- Project Roles
- Art Director
- BBDO & BBDO Atmosphere Proximity
- Art Direction, Conceptual
- Products - Digital
- Project Industries
- Finance, Sports