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VISA / NFL E-Z Scoreboard

Tasked with promoting Visa Checkout's sponsorship of the 2015 NFL season, I went beyond a mere digital play and developed an entirely new advertising platform — bringing users up-to-the-minute news, scores, and team highlights, in the places you’d least expect it — banner ads. Available on Mozilla and Google's Chrome store, this downloadable browser extension would automatically change banner ads on any website into a customizable, Visa Checkout-branded, sports platform — providing ongoing utility that extends far beyond mere adblocking. "The easier way to pay online gives you an easier way to follow your favorite teams."

Project Roles
Art Director
Company
BBDO & BBDO Atmosphere Proximity
Skills
Art Direction, Conceptual
Media
Products - Digital
Project Industries
Finance, Sports
VISA / NFL E-Z Scoreboard
VISA / NFL E-Z Scoreboard