Domtar: The Fibre of Domtar

After more than a hundred years in the pulp and paper business, Domtar stood at the threshold of a dramatic transformation. As it expanded into advanced fibres and consumer products, it needed to inspire its employees toward a new mission.

We commissioned an artist, Kevin Jay Stanton, to create a papercut representing the fibre of Domtar. The making of this papercut became a beautiful film, and the papercut itself now hangs in Domtar headquarters in Montreal.

Project Roles
Copywriter
Company
Ogilvy
Skills
Film
Media
Brand Films
Project Industries
B2B, Packaged Goods
Collaborators
Support