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Nikon: I Am Generation Image
This generation speaks in images. And yet, at a time when the world creates 27,905 images every single second, it’s never been harder to be heard. What if Nikon were to give seven people with something to say a better camera to say it with? Could a Nikon help them make a difference? That was the experiment at the heart of the “I AM Generation Image” campaign.
- Project Roles
- Copywriter, Creative Director
- Company
- McCann
- Skills
- Commercial, Conceptual, Digital, Documentary, Film, Integrated, Location, Video Journalism, Reality
- Media
- Brand Films, Branded Content, Commercials - Video, Microsites, Viral Films
- Project Industries
- Technology