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The Benzacs Instagram Series
The Benzacs was the first multipart "Instadramedy" on Instagram. 22 episodes over 21 days, the series launched across 4 separate handles with personal accounts from the perspective of main characters as their lives and faces changed. With over 150 unique pieces of dynamic content, it was a new depth of storytelling built for tap-happy teens. Our "Zit-Com" was a hit making a boring acne product relevant, relatable and fun.
- Project Roles
- Art Director, Copywriter, Type Designer
- Skills
- Art Direction, Conceptual, Comedy, Content, Design, Entertainment, Humor, Live Action, Low Budget, Print
- Media
- Advertising, Brand Films, Branded Content
- Project Industries
- Advertising, Beauty, Entertainment
