Arizona Coyotes
Creative direction, storytelling, and design for the Coyotes’ 2015 marketing re-brand. After years of insecurity and poor fan engagement, the team tasked us with developing a bold new direction. Featured by ESPN, Fox Sports, and USA Today.
- Project Roles
- Art Director, Designer
- Company
- 160over90
- Skills
- Adobe Illustrator, Adobe Photoshop, Art Direction, Conceptual, Creative Direction, Strategy
- Media
- Advertising, Retail Designs, Photo Illustrations, Social Media Content
- Project Industries
- Advertising, Sports, Entertainment
