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Arizona Coyotes

Creative direction, storytelling, and design for the Coyotes’ 2015 marketing re-brand. After years of insecurity and poor fan engagement, the team tasked us with developing a bold new direction. Featured by ESPN, Fox Sports, and USA Today.

Project Roles
Art Director, Designer
Company
160over90
Skills
Adobe Illustrator, Adobe Photoshop, Art Direction, Conceptual, Creative Direction, Strategy
Media
Advertising, Retail Designs, Photo Illustrations, Social Media Content
Project Industries
Advertising, Sports, Entertainment
Arizona Coyotes
Arizona Coyotes
Arizona Coyotes
Arizona Coyotes
Arizona Coyotes
Arizona Coyotes
Arizona Coyotes
Arizona Coyotes
Arizona Coyotes