For Distracted Driving Awareness Month Honda wanted to create a campaign that avoided the usual graphic nature of driving PSAs—while still establishing an emotional connection and jarring reaction from viewers.
Project Roles
Art Director, Copywriter, Designer, Illustrator
Company
Honda
Skills
Art Direction, Conceptual, Content, Design, Digital, Language: English, Print, Social, Vector, Visual Development
Media
Advertising, Commercials - Video, Illustrations, Posters, Social Media Content, Viral Films, Visual Designs, Websites