Print Campaign for The Onion
The writers at the Onion specialize in humor so absurd there's no way the absence of political correctness can be taken seriously. It isn’t easy to make them laugh, and nothing that didn't make them laugh was going to survive the cut. Several hundred headlines were generated and kicked back mercilessly again and again before any were approved. The process was brutal, but worth it.
- Project Roles
- Art Director, Creative Director
- Art Direction, Creative Direction, Conceptual
- Project Industries
- Advertising, Entertainment