😢 After 13 years, Working Not Working will officially close its doors on June 30, 2025.
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- Bo Creative Director / Strategist / Copywriter
TRANSFORMING A SERVICE INTO A COMMUNITY
Our community-first, mobile responsive approach to the redesign of the Xbox Live pages are some of the highest visited pages on Xbox.com. We turned a multiplayer service into a place that celebrated players and encouraged trying new games and making new connections. Xbox Live Gold membership shot up by +9M (30% increase in one quarter).
See it live here:
http://www.xbox.com/en-US/live/gold
http://www.xbox.com/en-US/live/games-with-gold
http://www.xbox.com/en-US/live/deals-with-gold
http://www.xbox.com/en-US/live/community
- Project Roles
- Creative Director, UX/IA Designer
- Company
- Wunderman
- Skills
- Adobe Photoshop, Digital, Management of Teams 10-20, Mobile, SketchUp, Visual Development
- Media
- Advertising, Branded Content, Manifestos, UI Design, UX Designs, Websites, Wireframes
- Project Industries
- Advertising, Entertainment, Gaming, Lifestyle
