Neighborhood Assist by State Farm

Neighborhood Assist is an annual socially-driven program that invites people to identify opportunities for improvement in their communities and submit them as causes for a chance at one of forty $25K grants to help remedy their issues through the use of social media.

Profound results included 4,000 cause submissions in just 17 days. The return visit rate doubled, and the bounce rate dropped by 50%. We received 3.4 million votes, almost triple the votes from the previous year. Most importantly, 1 million dollars in grants were awarded to help communities get to a better state.

Project Roles
Art Director, Content Strategist, Creative Director, UI Designer
Company
DDB New York
Skills
Adobe Photoshop, Brand Strategy, Content, Sketch, Social
Media
Branded Content, Data Visualization, Social Media Content
Neighborhood Assist by State Farm
Neighborhood Assist by State Farm
Neighborhood Assist by State Farm
Neighborhood Assist by State Farm
Neighborhood Assist by State Farm
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