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Social Media Campaign: Vi Bites Product Launch

Conceptualized social media campaign for a ViSalus product launch. Worked with Creative Director to create infographics. Copy conveyed breaking up with an unhealthy snack to be with a new, healthier, better snack. Snapshots were of post its, iMessages, etc. This campaign received a Gold MarCom award.

Project Roles
Copywriter
Company
ViSalus
Skills
Art Direction, Comedy, Conceptual, Content Management, Social
Media
Social Media Content, Social Media Copy, Infographics
Project Industries
B2B, Health/Pharma, Lifestyle, Packaged Goods
Social Media Campaign: Vi Bites Product Launch
Social Media Campaign: Vi Bites Product Launch
Social Media Campaign: Vi Bites Product Launch
Social Media Campaign: Vi Bites Product Launch
Social Media Campaign: Vi Bites Product Launch
Social Media Campaign: Vi Bites Product Launch