Social Media Campaign: Vi Bites Product Launch
Conceptualized social media campaign for a ViSalus product launch. Worked with Creative Director to create infographics. Copy conveyed breaking up with an unhealthy snack to be with a new, healthier, better snack. Snapshots were of post its, iMessages, etc.
This campaign received a Gold MarCom award.
- Project Roles
- Art Direction, Comedy, Conceptual, Content Management, Social
- Social Media Content, Social Media Copy, Infographics
- Project Industries
- B2B, Health/Pharma, Lifestyle, Packaged Goods