OppenheimerFunds | 360 campaign
OppenheimerFunds wanted to disrupt the financial category by promoting their unique point of view and challenging conventional wisdom.
We launched the “Invest in a Beautiful World” 360 campaign. We created multiple high-impact digital units, editorial content, pre-roll videos, OOH, and social content to support the campaign. As the lead art direction on the account I was responsible for concepting, art directing and overseeing all the produced content. The campaign won multiple financial and ad industry awards for innovation in the digital space.
- Project Roles
- Art Director, Designer
- 360° Video, Adobe InDesign, Adobe Photoshop, Art Direction, Broadcast, Mobile, Visual Development
- Advertising, Brand Guidelines, Branded Content, Case Study Videos, Commercials - Broadcast, Commercials - Video, Interactive Videos, Social Media Content
- Project Industries