E*TRADE Brand Refresh

As E*TRADE moves into a new era, they needed a complete brand ID refresh. This included: revised logo, typography, new color palette, iconography, hero illustrations, photography and guidelines to support all E*TRADE brand and product-level marketing and communications efforts.

Project Roles
Art Director, Content Producer, Designer, Illustrator
Company
E*trade
Skills
2D, Adobe Illustrator, Art Direction, Conceptual, Design, Editing
Media
Brand Guidelines, Branded Content, Icons, Infographics
Project Industries
Finance
E*TRADE Brand Refresh
E*TRADE Brand Refresh
E*TRADE Brand Refresh
E*TRADE Brand Refresh
E*TRADE Brand Refresh
E*TRADE Brand Refresh
E*TRADE Brand Refresh
E*TRADE Brand Refresh
E*TRADE Brand Refresh
E*TRADE Brand Refresh
Support