Google Creative Lab

Writing, strategy, and branding for some of Google's biggest, strangest, and most sensitive new products.

Creative Lab is a weird place inside of Google. It’s kind of a like a creative/branding agency and kind of like a product development group. Basically, whenever we found out about something cool being made at Google, we jumped in to try to help name it, make people understand it, and make it work better.

During my time there, I worked on products and initiatives across Search, Maps, hardware, health, robotics, urban planning, and more. Click the link to read more about the projects I can tell you about.