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Nike: I Got Next (下个我上)
Over the past few years, the basketball scene in China changed a lot: with the sport, players, and audience growing and improving a lot. More courts, better training and a changing in the mindset towards the game were the main contributing factors.
- Project Roles
- Art Director
- Company
- Wieden+Kennedy
- Skills
- Art Direction, Design
- Media
- Advertising, Brand Films, Posters
- Project Industries
- Advertising
