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Nike HyperVenom First Batch

Nike shoes always arrive in the Middle East later than the global launch, so there's no intrigue around the product 'reveal'. We decided to create intrigue around the arrival of the first batch of shows in the region, with a mix of social storytelling, activation and retail.

Project Roles
Art Director, Copywriter, Creative Director
Company
Nike
Skills
Conceptual, Copywriting, Retail, Social Media Strategy
Media
Retail Designs, Social Media Content
Project Industries
Sports