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Panasonic Viera

Panasonic asked us to promote its latest range of VIERA Neo Plasma TVs with a new campaign based on the color black. What with black plagues, black moods, black hats and black cats, 'black' has never had a particularly good reputation. But it is however, exceptionally good at one thing. When you put something good in front of it, it sure as hell stands out.

Project Roles
Art Director
The Campaign Palace
Adobe Illustrator, Adobe InDesign, Adobe Photoshop, Art Direction
Advertising, 3D Animations, 3D Illustrations, Character Animations, Character Designs, Commercials - Video
Project Industries
Advertising, Hardware, Technology