TBS Sex & the City Launch Integrated Campaign
TBS asked Cliff Freeman & Partners to launch their airing of the HBO's original series Sex & the City, in chronological order, something no other TV network had yet done.
We created a campaign that took the Sex & the City characters back in time to when they were girls, to illustrate that TBS would broadcast the show "from the first episode to the last."
I was Associate Creative Director/Art Director on this project.
- Project Roles
- Art Director, Creative Director
- Cliff Freeman & Partners
- Art Direction, Broadcast, Children, Comedy, Commercial, Conceptual, Design, Editing, Filmmaking, Humor, Live Action, Management of Teams 1-10, Mixed Media, Outdoor, Post-Production, Print, Scripting, TV
- Advertising, Brand Films, Commercials - Video, Posters
- Project Industries