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XBox Kinect: Live Star Wars
What would you do with the power of the Force? To promote Star Wars on the Kinect (XBox’s system that lets you use your body as the controller) we wanted to highlight the immersive nature of the game. We did it with trailers featuring “ordinary” people living out their Star Wars fantasies.
- Project Roles
- Copywriter, Creative Director
- Company
- Xbox
- Skills
- Copywriting, Conceptual
- Media
- Advertising, Commercials - Video
- Project Industries
- Advertising
