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BMW M
BMW M Print
We created a one-of-a-kind print that was driven over by an actual BMW M6 Coupe. Inventing new printing technology, we consistently sprayed ink over its tires as it raced across sheets of paper from 0 to 60 in 4.1 seconds. Then the sheets were cut and mailed to 150,000 M fans.
BMW M6 Gran Coupe
Uniquely Luxurious. Undeniably M. Other luxury cars beware. This car has luxury but one thing they don’t – an M.
Digital
To announce the latest M model, we built a historical online reference site with tumblr of every M vehicle, populated by fans and curated by BMW. Each M model for every year has an open section for a fan to claim. Meet the M/Universe on tumblr.
- Project Roles
- Art Director, Creative Director, Designer
- Skills
- Art Direction, Commercial, Conceptual, Design, Social
- Media
- Advertising, Commercials - Video, Social Media Content