Sears Father's Day Superman

Sears partnered with the Man of Steel Movie to do a Father's Day spot. We took this opportunity to really pay tribute every kid's first superhero - Dad. And we convinced the client to make a heartfelt spot using minimal product shots.

Project Roles
Copywriter
Company
Sears
Skills
Conceptual, Copywriting, Post-Production
Media
Commercials - Video
Project Industries
Advertising
Sears Father's Day Superman
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