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Mountain Dew - Dew Your Own Adventure

Long before video content became King, there was Sue Teller, an 84-year old DJ/Maker I created that became a viral sensation. YouTube videos alone were viewed 7 million times. Sue was interviewed by AARP. She received invitations to perform from Ellen, BET, Tonight Show, and several Hollywood influencer events flooded in, despite being a figment of my imagination. And videos were featured on DIRECTV’s The Fizz and at the HappyHour Short Film Festival. Over 8 years later, she is still being discovered, remixed, and promoted through sites like Buzzfeed.

Project Roles
Copywriter, Creative Director
86 the onions
Conceptual, Content, Content Strategy, Copywriting, Creative Direction, Digital, Humor, Strategy, Social
Commercials - Video, Viral Films, Social Media Content, Social Media Copy
Project Industries
Mountain Dew - Dew Your Own Adventure