Gummy Bear Agecny - Taco Truck Creative

We created The Gummy Bear Agency as a self-promo series for Taco Truck Creative.

A rogue group of Gummy Bears were running their own advertising agency under the same roof my agency was working in - we had no idea. This 8-episode series lived on Instagram and the internet.
Basically, we took years of advertising angst, our own opinions of what was current in the media at the time, and used the Gummy Bears to vent, share some wisdom, and have some fun. It was a great creative outlet.
I wrote and co-wrote episodes, was the "actor" and voice talent in multiple episodes, and was one of two creative directors overseeing the entire project. All of which we shot, recorded, and edited in-house.

We thought it was great, and The American Advertising Awards did as well - The Gummy Bears won Online/Interactive Gold at the San Diego Chapter.

Project Roles
Copywriter, Creative Director
Skills
Comedy
Media
Social Media Content
Gummy Bear Agecny - Taco Truck Creative
Gummy Bear Agecny - Taco Truck Creative
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