The client was facing difficulty with brand recognition despite offering gourmet recipes and a prime location in the city. They wanted a logo that connected their urban vibe with their culinary sophistication. The new logo design featured modern, sleek elements that echoed the city’s dynamic culture, while the handwritten typography added a personal touch, reflecting the authenticity and craftsmanship of their gourmet offerings. This blend of urban and personal style successfully represented the restaurant’s uniqueness, resulting in more sales and a stronger market presence.