POSTER DESIGN

Poster Design Challenges:

Effective Communication: Conveying the message quickly and clearly amidst the visual noise.

Aesthetic Balance: Combining text and imagery in a way that’s visually appealing and easy to read.

Brilliant Solutions:

Hierarchy and Typography: Establishing a clear visual hierarchy using typography to guide the viewer’s eye. Prioritizing key information helps to communicate effectively.

Minimalistic Design: Focusing on simplicity ensures the poster remains clean and impactful. Limited color palettes and negative space can enhance readability and aesthetic appeal.

And did you know? The "I Love New York" logo, one of the most iconic poster designs, was created in the back of a taxi by Milton Glaser in 1977. Sometimes, inspiration strikes in the most unexpected places!