Portland Street Response—City of Portland

The original logo was designed through a formal campaign. The winning design wanted to incorporate different elements of the city and clearly explained the program’s resources. I did the pure skill of translating those ideas into a bold and visible idea and I think thats a great way to serve your local government.

There’s some cool interplay happening between the two circles, they weave in between each other and makes a direct reference to the city’s many bridges.