Move United

The perception of disability is outdated, and with nearly 1 in 5 people now disabled, change is long overdue. A congresswoman once said, “What we did for civil rights in the ‘60s, we forgot to do for people with disabilities.” To change the narrative, Disabled Sports USA and Adaptive Sports USA have merged into Move United. As two of the biggest adaptive sports groups with over 100,000 athletes, they’re leading a movement to include everyone in sports. Their new visual identity redefines disability, breaking it into 29 pieces to create a fresh perspective, just like the bold new take on the American Flag.