😢 After 13 years, Working Not Working will officially close its doors on June 30, 2025.
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- Derek Creative Director / Copywriter / Strategist
Verizon: Catch my iPhone
Catch my iPhone, an immersive AR experience turning Verizon’s iPhone launch into a larger-than-life, personalized drop moment, where a 300-foot digital twin of Latin music icon J Balvin walked across the country to fans’ homes dropping the new iPhone for them to catch.
- Project Roles
- Art Director, Copywriter, Creative Director, Writer
- Skills
- Art Direction, Celebrity, Conceptual, Content, Design, Digital, Digital Tech, Documentary, Editing, Entertainment, Experiential, Fashion, Filmmaking, Game Design, Interactive, Language: English, Lifestyle, Live Action, Management of Teams 10-20, Managing Budgets, Mixed Media, Mobile, Multi-cultural, Music, Retail, Scripting, Social, Creative Direction, Copywriting, Strategy, Wrangling - Celebrities, Wrangling - Creatives, Cat Herding, Latin, Content Strategy, Brand Strategy, Social Media Strategy , Videography, Content Writing, Experience Design, Naming, Illustration, Video Editing, Partnership
- Media
- 2D Animations, 3D Animations, Advertising, Augmented Reality, Branded Content, Budgets, Case Study Videos, Character Animations, Character Designs, Commercials - Video, Documentaries, Editorial Writings, Games - Mobile, Illustrations, Products - Digital, Film Editing