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Wilcox Plant Based
Designed to be simple yet bold, like the ingredients in Wilcox's first-ever plant-based ice cream, the look for Wilcox's new dairy-free line is rooted in the brand's heritage. The wordmark was crafted to honor Wilcox's legacy while creating a timeless design that appeals to today’s food-conscious culture.
- Project Roles
- Creative Director, Illustrator, Letterer, Designer
- Skills
- 2D, Adobe Illustrator, Type Design, Packaging Design
- Media
- Packaging, Branding
