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- Heather Marketer / Content Strategist / Creative Director
Webroot campaign
A Webroot Campain for lead generation. The campaign brought 200 new leads into the pipeline in the first two weeks.
- Project Roles
- Copywriter, Creative Director, Writer, Editor (Brand/Content), Strategist, Editor (Copy), Content Strategist, Marketer
- Skills
- Content, Editing, Language: English, Management of Teams 10-20, Technology, User Behavior Research, Creative Direction, Storyboarding, Copywriting, Strategy, Wrangling - Creatives, Comparative Analysis, Research, Content Strategy, Creative Strategy, Tech Strategy, Brand Strategy, Social Media Strategy , Marketing Strategy, Design Strategy, Proofreading, Creative Research, Content Writing, Brand Management
- Media
- Advertising, Branded Content, Microsites, Websites, Taglines, Site Maps, User Journeys, Branding, Brand Identity, Campaigns
