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Uber Moto – The City on Your Rhythm
Sometimes, the city may look like an obstacle course. To go from point A to point B, your only choice is to go with the flow. You can only go as quick as the city lets you.
Luckily, with Uber Moto, you don't even notice those obstacles. The city gets in your rhythm, not the other way around.
With a hip-shaking film produced by Iconoclast and shot by Fernando Nogari, and OOH motion-blurred imagery shot by Maltiqche, this campaign was Uber's first initiative to push its motorcycle service in Brazil.
- Project Roles
- Copywriter, Creative Director, Writer
- Skills
- Art Direction, Commercial, Conceptual, Content, Editorial, Filmmaking, Lifestyle, Live Action, Management of Teams 1-10, Multi-cultural, Print, Scripting, Social, Creative Direction, Copywriting, Creative Strategy, Portrait Photography
- Media
- Advertising, Brand Films, Brand Guidelines, Branded Content, Commercials - Video, Large Format Photography (Digital), Murals, Photographs, Photography, Portraits, Posters, Presentations, Social Media Content, Social Media Copy, Commercials - Broadcast, Naming, Scripted TV, Music, Billboards, Slogans, Campaigns
