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P&G VR Experience
P&G had a wish list: campus recruitment that felt innovative, had a “wow” factor, could roll out on a global scale, and extended the “Day One” recruitment campaign we’d developed. Our idea? Advertise careers by going meta and creating a VR experience that takes students behind-the-scenes of P&G commercial video shoots.
- Project Roles
- Copywriter, Writer
- Skills
- Conceptual, Content, Editing, Editorial, Scripting, Copywriting, Content Strategy, Content Writing
- Media
- Brand Films, Virtual Reality
