THE NEW CORSA! THE NEW OH! Bittersweet.
The campaign for the new Opel Corsa comes under the claim: The New Corsa! The new OH! - spotlighting the universally understood of the surprise sounds “OH!". The new Opel Corsa surprises as a small car, featuring innovations from upper-class vehicle segments.
To launch the new Opel Corsa in Europe, it was developed the campaign website neuesOh.de
The site includes a music video called Bittersweet – an original film with no cuts and no computer tricks starring the YouTube stars Brunettes Shoot Blondes, featuring the new Opel Corsa while highlighting the IntelliLink Infotainment screen feature.
- Project Roles
- Art Director
- Art Direction, Conceptual
- Music Videos
- Project Industries