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American Express

Everyone who has traveled knows one. That person you met on a trip who went out of there way to give you the time of your life. To celebrate their 100th travel anniversary, AMEX wanted to thank these people and hence the Journeymakers program was born. This 360 campaign enables you to create a tnank you note online. The campaign launched with anthem videos & spreads in Travel & Leisure, The New York Times, Conde Nast Traveler, etc.

Project Roles
Art Director
Company
Digitas
Skills
Adobe Illustrator, Adobe Photoshop, Art Direction
Media
Magazines, Microsites, Social Media Content
Project Industries
Finance
Collaborators