Apartmenttherapy.com

Work Period: November 2023 - August 2023

Job Description: During the course of work with apartmenttherapy.com, although DR remained unchanged at 87 and UR decreased slightly from 33 to 32, there was a significant increase in traffic. Site traffic increased by 24%, from 1,507,188 to 1,867,375, an increase of 360,187 visits. This data shows that the measures taken to improve content and audience engagement were effective, despite a slight downturn in UR.