Mastercard is an organization unlike any other on Earth. Every day, they bring together all of their capabilities and wealth of experience to meet everyone’s needs. Constantly transforming to go beyond expectations by telling the story of innovation that goes far beyond the card.
But innovation transformation comes with a demand for technology to work harder, all while feeling more human. However, expectations are not always met. “76% of consumers get frustrated when companies don’t personalize interactions” - McKinsey & Company.
Together, the team at MRM saw this as an opportunity to transform Mastercard's digital presence into a future-forward Mastercard.com experience that demonstrates Mastercard's unified capabilities. One that meets the ever-changing needs of their expanding customer segments and consumers. Where they can all connect to the Mastercard story. And where Mastercard can connect everyone, everywhere to Priceless Possibilities.