New York Post | Post Sports+

Support the launch of New York Post’s membership program for die-hard sports fans - their first digital paid membership ️⚾️

Post Sports+ is a new subscription sports entertainment offering with referral and loyalty programs for sports fans. 

Our team was tasked to design a subscription program based on New York Post’s sports-fan user base and news/media/sports product benchmarking.

This project went through multiple phases over the course of a few years. In the process of creating this product we also designed New York Post’s first design system in collaboration with Adobe XD.