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Reliant Energy - Paid Social
Concept and create paid social assets for Reliant Energy’s Flextra Credits plans throughout the sales funnel. I oversaw quarterly brand campaigns, creative to introduce Reliant to new markets, and sponsorship ads for the Dallas Cowboys, Houston Astros, Houston Texans, and Houston Rockets.
I also worked with influencers to concept ideas and ensure their content met the brand’s standards and objectives.
Social channels included TikTok, Instagram, Facebook, Twitter, Pinterest, and NextDoor.
- Project Roles
- Copywriter, Creative Director
- Skills
- Post-Production, Creative Strategy, Social Media Strategy
- Media
- 3D Animations, Advertising, Social Media Content, Social Media Copy, TikToks
