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  • Danny
  • Danny Product Designer / Creative Director / Strategist
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If I Can Dream

What American Idol would have been... When Simon Fuller (not to be confused with Simon Cowell) originally had the idea for American Idol, he envisioned a world where fans could follow up-and-coming stars on their path to fame, and aspiring stars could use their fan-base to propel them to stardom. But in 2001 when the Idol series became a reality (first in Great Britain, then in the US), the internet wasn't ready to support his vision. By 2010, the internet was a vastly different place, and with the help of our team at POKE NY (now known as Makeable), If I Can Dream was born.

Project Roles
Strategist, UX/IA Designer
Company
Makeable
Skills
Adobe InDesign, Content Strategy, Creative Strategy, Design, Design Strategy, User Research
Media
3D Animations, Branded Content, Interaction Designs, Product Designs, UX Designs
Project Industries
Entertainment, Media, Technology
If I Can Dream