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Red Bull F1 Experience Las Vegas
With 2 teams of their own, creating the definitive Red Bull F1 experience in Las Vegas was no small task. We created a 2-story structure with multiple bars, a RB sports museum, a retail area, a DJ booth and some of the best views on the entire track. And then we put up an entire building to house a VIP dining experience for top-tier guests. All in all, it was the perfect spot to celebrate Max Verstappen's victory.
- Project Roles
- Creative Director
- Skills
- Conceptual, Experiential, Language: English, Copywriting, Creative Strategy
- Media
- Advertising, Events, Interactive Installations, Environmental Design, Themed Environments
