Madewell: Great Days Start with Great Jeans

America's go-to denim destination was looking for a leg up. But their social strategy felt frayed around the edges– especially to a new generation of jean lovers. So we reworked (and reimagined) content to be on the cutting edge.

Project Roles
Copywriter, Creative Director, Strategist
Skills
Content Management, Fashion, Retail, Social, Content Strategy, Social Media Strategy
Media
Advertising, Social Media Content, Social Media Copy
Madewell: Great Days Start with Great Jeans
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