Face/Change Alliance

I was approached by the founders of Face/Change Alliance (F/CA) to provide leadership in strategy, positioning, and messaging. I facilitated multiple workshops and strategic sessions and subsequently created their brand messaging, positioning, cultural markers, slogans, and their tagline: "Normalize the Conversation." I was also hired to wireframe and write copy for the entire website.

Project Roles
Copywriter, Creative Director, Strategist
Skills
Creative Direction, Copywriting, Strategy, Research
Media
Brand Guidelines, Websites, Taglines, Briefs, Branding, Brand Identity, Slogans
Face/Change Alliance
Face/Change Alliance
Face/Change Alliance
Face/Change Alliance
Face/Change Alliance
Support