Role
A Proof of Actual Position (Poap) positioning app utilizes blockchain technology and geolocation to verify and record a user's real physical location. Everyday uses include location authentication for food delivery services, event attendance verification, ensuring location accuracy for photos and videos on social media, and enhancing security in location-based transactions, such as shared vehicle rentals.
As a design director, I lead visual strategy and oversee a team to create an appealing and effective landing page. My focus includes user research, interface design, conversion optimization, and cross-departmental collaboration, all aimed at achieving marketing goals and delivering a positive user experience.
Project Goal
My goal is to achieve a visually appealing and functional product that meets marketing objectives and provides an exceptional user experience, ultimately contributing to the company's success.
Skills and Deliverables
UX Wireframe
UX Research
UI Graphics
UI/UX Prototyping
Animation principles and techniques.
Storyboarding and script development.