Zeferina - Brand Identity

Visual identity for Zeferina, a brazilian producer focused on managing the musical careers of black artists.

Leadered by two black women, their main goal is to ensure that black artists participate in the music industry not only on stage, but also behind the scenes of productions, cultivating humanized and respectful relationships and helping black people to be paid fairly for their work.

Design studio
Badauê Comunica

Creative Direction
Natalia Lucas

Designers
Driele Martinez and Ana Luísa Tasca

Project Roles
Illustrator, Designer
Skills
Design, Adobe Illustrator, Adobe InDesign, Adobe Photoshop, Figma
Media
Brand Guidelines, Illustrations, Logos, Mood Boards, Patterns, Social Media Content, Brand Identity
Zeferina - Brand Identity
Zeferina - Brand Identity
Zeferina - Brand Identity
Zeferina - Brand Identity
Zeferina - Brand Identity
Zeferina - Brand Identity
Zeferina - Brand Identity
Zeferina - Brand Identity
Zeferina - Brand Identity
Zeferina - Brand Identity
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