NEWNESS | Landing Page Copy

Following NEWNESS’ pivot from a beauty-obsessed digital live-streaming community to a platform for hosting ticketed master class-style events, the brand needed updated landing page copy that reflected its new positioning, features, and benefits. The landing page went live in September 2022 and was instrumental in communicating the brand's white glove services to its targeted audience of established beauty experts.

Project Roles
Copywriter, Editor (Brand/Content), Strategist
Skills
Copywriting, Brand Strategy, Brand Management
Media
Websites, Brand Identity
NEWNESS | Landing Page Copy
NEWNESS | Landing Page Copy
Support