I was brought in by the team at zö agency to provide leadership in strategy and branding for their client, Dr Hops. I facilitated multiple workshops and strategic sessions with the leadership team at Dr Hops, and subsequently created their brand messaging, a brand book, website copy wireframe, slogans, and their tagline: "Make the most of this moment."
Since then, Dr Hops has utilized the services of zö agency (a creative agency with locations across the west coast) to bring this identity system to life online. The tagline, core ideals, and brand messaging I created for Dr Hops is on full display on their site, in ad design, social media content, and other various creative.